Richard Monturo, Vice President of Global Marketing, Volvo Cars

Experiences in the field of branding and experiences from Volvo Cars

The School of Business, Economics and Law, together with its Senior Partner Volvo Car Corporation, invites alumni, marketing-students, staff and partner companies to the Senior Partner Seminar about corporate branding. Take the opportunity to listen to Richard Monturo, Vice President of Global Marketing. Richard Monturo has an extensive experience of marketing and brand development from the automotive industry as well as other global companies. He is also a former U.S. skating champion!

Richard Monturo has broad experience from multinational marketing and brand management strategy, with particular focus on cross-market insights and best practices. He is an expert in brand portfolio management, positioning, valuation, new product development, indirect and retail marketing, consumer insight and marketing operations.

Richard Monturo has also a deep category experience in automotive (OEM and aftermarket), food and beverage, IT hardware/ software/services, financial services and consumer electronics. The brands include Volvo, Absolut, Nissan, Mercedes-Benz, Michelin, McDonald’s and Volkswagen.

The seminar will be held in English and is open to  alumni, master-students in marketing,  staff and partner companies of the School of Business, Economics and Law.

Day: 28th of February 2012
Time: Light meal from 16.30
Seminar 17.30-19.00
Refreshments & drinks from 19.00
Place: Malmstensalen, School of Business, Economics and Law, Vasagatan 1, Göteborg

Registration: http://www.cs.handels.gu.se/Portal/Public/Event/Apply.aspx?EventID=251